ENTERTAINMENT

"If we get 35% of normal earnings, it will be a success."


"If we get 35% of normal income, it will be a success": Popular European holiday destinations – and British travel agencies – face a financial problem after starving for tourists during the crisis

  • A mayor said companies would be satisfied with just a third of their normal earnings
  • Typically thriving coastal towns in Europe are starved by tourism during the crisis
  • Italy's tourist visitor numbers have decreased by almost 80 percent and Greece by 75 percent

Hotels and restaurants in popular European holiday destinations are in for a bleak balance this year, as tourists are still hesitant about traveling abroad.

A mayor of a village on the Amalfi Coast, which is usually full of summer tourists, said companies would like to scratch in just a third of normal income.

Michele De Lucia, Mayor of Positano, told La Stampa newspaper: “If tourism revenue reaches 35 percent of normal, we will consider it a success. It is really difficult without foreign tourists. & # 39;

His gloomy outlook reflects the wider situation across the continent, with tTypical coastal towns in Spain, Italy and Greece were no longer booked during the crisis.

Incredibly quiet beaches and promenades in San Antonio in Ibiza, which are usually flooded by tourists in summer

The gradual loosening of national barriers offered hope that their vacation time could be saved.

But an unwavering reluctance on the part of many to fly overseas has left the beaches incredibly quiet and left the hotel rooms empty.

Italy's tourist visitor numbers have dropped by almost 80 percent, and the country has alarm bells ringing 13 percent of its GDP for tourism.

The drought in tourism is partially offset by an increase in Italians who are closer to home during the summer holidays.

Still, there is still a gap in typical business deals, as Italians tend not to spend as much as overseas visitors.

"The problem is that Italians don't have the same spending habits as foreigners," said an industry representative.

British citizens arrive at Malaga Costa del Sol airport after Britain has quarantined all travelers from Spain

British citizens arrive at Malaga Costa del Sol airport after Britain has quarantined all travelers from Spain

The Spanish tourism sector is also wavering from the UK government's decision to quarantine all new arrivals returning to the UK.

Ministers reversed the air corridor with Spain after growing concern about the country's recurrence in coronavirus cases, meaning travelers have to isolate themselves for 14 days after landing in the UK.

Toni Mayor, President of the Hosbec Hotel Association in Benidorm and Costa Blanca, described the shock in Great Britain as a "hammer blow".

He said: "It couldn't have been worse. From August 1st, it looked pretty good.

& # 39; Bookings had increased, including family bookings, and around 85 percent of our hotels would be open, and we were looking forward to having at least a normal summer.

"This announcement will crash everything."

MailOnline assumes that there is a "live discussion" that will shorten this period to 10 days in order to convince nervous holidaymakers to push ahead with their bookings and not to cancel them.

The economic shocks of the pandemic continue to tremble on the mainland, and the Portuguese tourism industry is also on the brink of an end.

The Algarve, the jewel on the country's coastline that normally attracts two million British holidaymakers, has seen only 91,000 British tourists this year, according to the Daily Telegraph.

And even Greece, which has largely eradicated Covid-19 and has been shunned by tourists, only feeds a quarter of its average summer frequency.

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