TECHNOLOGY

Ansett Australia logo spotted on Redfern shop front


A cult brand that is believed to be long gone in the Australian airline landscape has surprisingly returned and sparked speculation about a possible resurgence.

The Ansett airline collapsed in 2001 after experiencing financial difficulties and firing 15,000 people.

Its decline sent shock waves through Australia, which had been an integral part of the national aviation industry since the early 1930s.

However, the arrival of a store in Redfern inside Sydney with the Ansett logo on the door has led to online speculation that the airline will make a comeback.

The door on Cleveland Street, which sits between a rock and roll bar and a Thai restaurant, has recently caught the attention of aviation enthusiasts in an online blog.

The iconic Ansett Australia logo (without an & # 39; A & # 39;) was spotted on the door of a shop in downtown Sydney and sparked talk of a possible revival for the failed airline

The mysterious door is between a health food store and an Asian restaurant on Cleveland Street in Redfern

The mysterious door is between a health food store and an Asian restaurant on Cleveland Street in Redfern

"A colleague from Sydney shared this photo of a previously empty shop front on Cleveland Street in Surry Hills," said one person.

"Does anyone know anything? My colleague reports that the stores were empty until recently. & # 39;

A Google Street View image from July 2016 shows the empty shop that is available for rent.

Less than two years later, the "For Lease" sign on the door had been replaced by the iconic Ansett logo – a gold "A" and a seven-pointed star on a blue background.

When Daily Mail Australia arrived at the mysterious door earlier this week, it was a shock to the inmates.

Up a small flight of stairs, some casually dressed men sat around a table in a conference call.

Obviously surprised to see an unexpected guest, someone went over and led us down the stairs to a quiet area where the conference call would not be interrupted.

When asked if this was the headquarters for a restart of Ansett, the man laughed.

& # 39; Not at all. We are a podcast network, we have a studio up here and that's it. I thought Ansett closed 20 years ago? & # 39; said the man who did not want to give his name.

The man kept asking for the reasons behind the logo on the door and made an unusual statement.

Ansett was Australia's second largest airline for decades and at its peak carried 14 million passengers

Ansett was Australia's second largest airline for decades and at its peak carried 14 million passengers

The end of the airline was one of the biggest business breakdowns in Australian history, which meant the loss of 15,000 jobs, including aircraft cleaner Lynne Tomlinson (picture)

The end of the airline was one of the biggest business breakdowns in Australian history, which meant the loss of 15,000 jobs, including aircraft cleaner Lynne Tomlinson (picture)

Ansett's crew, Narelle Davis (center), consoles her troubled daughter Alison (12) after announcing that the airline would discontinue all flights on September 14, 2001

Ansett's crew, Narelle Davis (center), consoles her troubled daughter Alison (12) after announcing that the airline would discontinue all flights on September 14, 2001

An empty Ansett check-in desk at Christchurch Airport after the Ansett pilots were locked out by management in September 2001

An empty Ansett check-in desk at Christchurch Airport after the Ansett pilots were locked out by management in September 2001

"Obviously, it's a fairly well-known brand, and we needed a logo so we could just say to the people who were looking for us," Come to the door with the Ansett logo, "he said.

Again the rejection of links to the defunct airline when asked why Ansett? The answer was simple: "Why not?"

After Ansett's death from 2001 to 2002, 15,000 employees lost their jobs.

The pain was too great for at least 40 who had committed suicide in the years that followed.

Ansetts collapse occurred in the years after News Corporation sold its stake in the airline – 50 percent – to Air New Zealand.

An offer from the New Zealand airline of $ 680 million exceeded an offer from the Singapore Airlines group of $ 500 million.

Sir Rod Eddington, who was CEO of Ansett four years before his collapse, believes that if it had been sold to Singapore Airlines, it may still be in operation today.

Behind the shop front with the airline's logo is a radio studio where podcasts are created. One of the company's owners said he chose the iconic Ansett logo so that people could easily distinguish it from the others

Behind the shop front with the airline's logo is a radio studio where podcasts are created. One of the company's owners said he chose the iconic Ansett logo so that people could easily distinguish it from the others

After the Olympic Games in Sydney, top athletes like the swimmer Michael Klim stood on billboards for the leading airline - only a few months later they were forced to administer

After the Olympic Games in Sydney, top athletes like the swimmer Michael Klim stood on billboards for the leading airline – only a few months later they were forced to administer

Angry Ansett employee targets 'Absolut' slogan during protest

Angry Ansett employee targets 'Absolut' slogan during protest

Four months before his collapse, Ansett signed a new sponsorship deal with the all-conquering Australian cricket team (Picture L to R: Gary Toomey, CEO of Ansett Australia, Malcolm Speed, CEO of Cricket Australia, and then Steve Waugh, Australian test captain).

Four months before his collapse, Ansett signed a new sponsorship deal with the all-conquering Australian cricket team (Picture L to R: Gary Toomey, CEO of Ansett Australia, Malcolm Speed, CEO of Cricket Australia, and then Steve Waugh, Australian test captain).

"I have publicly and internally described Ansett as a great airline, but a bad business," said Sir Rod in 2011.

"Air New Zealand did not have the balance to support Ansett."

The Ansett collapse came quickly and quickly for its passengers, employees and shareholders.

Four months earlier, Ansett signed a new sponsorship deal with the all-conquering Australian cricket team.

A year earlier, they had been the official airline for the Sydney Olympics.

Angry Ansett workers and their supporters gathered on September 21, 2001, at protest rallies across the country at Sydney Airport

Angry Ansett workers and their supporters gathered on September 21, 2001, at protest rallies across the country at Sydney Airport

Administrators saved $ 727.5 million from the sale of the company's assets

Administrators saved $ 727.5 million from the sale of the company's assets

At their peak, they carried 14 million passengers a year around the world and were valued at more than $ 1 billion.

In the end, the administrators sold the airline's assets for a total of $ 727.5 million.

Ansett still operates a flight training center with flight simulators at Tullamarine Airport in Melbourne.

Daily Mail Australia contacted Ansett for comment.

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